Selected work

  • Website
  • E-commerce
  • Brand

Kadene Jewelry

A full redesign for a Canadian jewelry brand, with the checkout styled to match.

Live

Visit the site

Kadene Jewelry, home page on a laptop
Kadene Jewelry, home page on a phone
checkout pages restyled inside the existing store
4
downtime moving the domain
0
01

The problem

The brand had a live site and an online store, but the store ran on a separate platform and the experience felt disconnected from the brand. Moving everything to a new platform wasn’t worth the cost yet.

02

What we built

  • A responsive redesign of kadenejewelry.com built around the product photography
  • Product catalogue rebuilt from the brand’s inventory
  • The four checkout pages restyled inside the existing store platform so shoppers stay in the brand from browsing to payment
  • Custom domain connected through the existing registrar with no downtime
  • Brand and ad strategy for launch
03

Use cases

  • A shopper moves from Instagram to the site to checkout without it ever feeling like a different store
  • The owner keeps her current platform and costs, with a site that looks like a bigger brand
04

Stack

  • Custom front end
  • existing store platform for checkout
  • GoDaddy DNS

Next project

Rancho Relaxo operations app

A back-office app concept for a Toronto restaurant and food truck operation, putting invoices, receipts, staff and events in one place.